What Is Street Style?

Today we often see the term "street style". This style has become quite popular in the last few years. Strangely enough, the rise in popularity of this style has been significantly influenced by urbanization, marketing, TV, not to mention social media, which have increased the appeal of the "alternative" lifestyle for people looking for "authenticity". Bold and provocative street style is now an integral part of contemporary fashion. It is adored by advanced youth and connoisseurs of active lifestyle, ready to abandon conventional canons for the sake of individuality and comfort.

Street style has long found its place not only on the pages of street newspapers but also on the covers of glossy magazines. It is promoted by Hollywood stars. Almost every week you can see new photos of celebrities in this style. On Instagram there are pages of recognized stars, so the question of what is a street style in clothes no longer puts anyone in a dead end. It would seem that it can be simpler than street fashion - put on what you want and go. But everything is not so clear. Every day bloggers, fashionistas, celebrities and even prominent public figures from the world of fashion and art, leave the house and post selfies of their image with the hashtag #streetstyle in their personal accounts. Where did this kind of style come from, what are the features of this stylistic trend and what street fashion trends are relevant today? Look for answers in our article!

When did it first appear? The history of street style has several assumptions. One of the more common is that street fashion first appeared in England in the 1950s, during the post-war reconstruction of the country, when the first disagreements with government policy later developed into sharp contradictions between the older and younger generation. Together with the creation of different subcultures, a new trend of handmade DIY (do it yourself) was formed, young people began to sew new and remake worn clothes according to their musical, political and other views. Subsequently, street style allowed young people to freely express their views and individuality and began to have a significant influence on the world of high fashion.

The second version argues that street style first appeared in Japan in the 1980s-90s, the main initiators of the creation of street style were a rebellious youth who began to adopt the Western style of dress and wanted to resist the patterns and views of the Japanese ideal of beauty. The post-war period in Japan was distinguished by the emergence of advertising companies with the popularization of Western lifestyles, and new music styles, which had a direct impact on the change in clothing style, which gave young people more freedom and diversity. Picks up fashion trends in hip-hop culture. In the future, street fashion will absorb the trendy subtleties of each period, but remain within its own original concept.

Street style is a part of youth culture. It is in close contact with non-traditional sports, and musical trends, with political and social movements emerging in the youth environment. Street fashion, being a manifestation of the general tendencies of democratization of society, its basic views on clothing, gives any person a free choice of mood, social position, and aesthetic attitudes. Often this happens to the detriment of the unity of style of appearance. This situation has been observed only since the early 1980s.

Millennium, zero years of the XXI century:"streetwear" begins to be oriented on the culture of skaters. Models with catchy, author's prints became popular. At the present stage, the concept is based on some elements of sports design, minimalism, sports chic, cyberpunk, rave culture, but does not go beyond its own aesthetics. One of the most popular terms of the fashion world of the 21st century is Street Style. Everyone has their own notion of the term fashion. At all times there were, are and will be fashionistas and fashionistas, people who stand out from the crowd, inspire others and create street style.

Some fashion historians say that streetwear originated in England in the 50s. The impetus for the emergence of a new style was the conflict of generations, new views on the world, the emergence of subcultures in society, new music and trends in art, which were reflected in the external image of many Englishmen. Unusual combinations of fabrics, bright colors, and non-standard solutions in the formation of the image - that has distinguished English street fashion for many years. According to one version of street fashion, the desire of city dwellers, most often young, to stand out from the gray mass, originated in the 1950s in London. According to another version, street fashion appeared in Tokyo in the 1980s. Both there and there, street fashion was closely linked to youth subcultures.

Modern women's street style gives unlimited opportunities for self-expression. The main thing is not afraid to experiment and be sure to create a stylish and colorful image that will emphasize individuality. Let's familiarize ourselves with the list of trends that will be relevant to make the coolest street bows.

Voluminous outerwear , such as trench coats, blown jackets, maxi down jackets, bombers, jeans, loose-fitting jackets, and knitted cardigans in the styles of oversized will make the street look dynamic and unconventional, allowing you to play with shapes and structures. A silk suit is a great solution for street style looks in the spring-summer season. For spring-summer, choose a light beige loose jacket. In the fall-winter season, we prefer a black blazer with a loose cut. Street closet is sure to complement the extended shirt, choose a shirt in your favorite color, but from a dense fabric so that it looks structured. Choose a cotton or linen shirt – you won't go wrong. Actual street style looks in 2023 will not be without short tops, shirts, long sleeves, sweatshirts, sweatshirts, jackets, and jeans.

Let's go back to the basics and add a tight T-shirt 1-2 sizes larger in white and other actual shades to the individual street style. As for the bottom, buy denim bermudas, leggings, wide pants, silk shorts, athletic shorts, and jeans with an exaggerated waist of the current cut. Pantsuit – not only strict classic but colorful and cozy, more like pajamas, which can be complemented with a bright cardigan or coat. For women, the pleated skirt is back in fashion.

It is desirable to emphasize one bright detail of the ensemble. Street style details play a big role. Pay attention to the textures of fabrics, prints, styles, embroidery and other details that can add interest and individuality to your image. the other items of clothing should be more restrained. An effective image is easy to create with the help of contrast. For example, the combination of a romantic dress, a classic skirt and a wide men's jacket will definitely attract attention. Street clothes have proven to be so convenient. After all, outfits of this style are perfect for both the dynamic pace of life in big cities and for rest and walks. After all, the motto of this style is:"Down with office skirts, pants with arrows, fishnet blouses and ties!".

In recent decades, street style has become an important phenomenon with a significant impact on global fashion design. Street fashion plays an important role in today's world, offering a platform for self-expression and creativity. In it, everyone can find their reflection and draw attention to their uniqueness. Street fashion is influenced by different cultures, music, art and technology. Whereas fashion used to be dictated by high catwalks and artificially created trends, today the streets of cities have their own fashion excitement and trends. Street fashion has become a testament to self-expression and individuality, and its influence on fashion design is becoming increasingly significant.

One of the main aspects of street style's influence on design is its ability to reflect current social and cultural trends. The streets have become a platform for people to express their attitudes towards political and social events with their style. Clothing has become a language by which people communicate and express their individuality at the level of visual impression. Designers are increasingly turning to street fashion to understand the moods and preferences of the younger generation and create relevant collections.

Street fashion also contributes immensely to the design details and accessories of clothing. The main feature of street style is its unpredictability and freedom in combining elements. This opens up limitless possibilities for experimentation and new ideas in design. Such details as caps, laces, and T-shirts with logos, took their origin on the streets and were subsequently introduced into the collections of world fashion houses. The influence of street fashion on the use of color and prints is also noted. Popular street styles often boldly combine screaming colors and unusual prints. Such solutions are actively implemented by designers in collections to create bright and memorable images.

Another aspect of street fashion's influence on design is the transitivity of the boundaries between women's and men's clothing. Street fashion has become a place where traditional gender stereotypes disappear and a new understanding of fashion emerges. More and more designers are leaning towards gender neutrality in their collections, and this is largely due to the influence of street fashion. Street style has become a source of inspiration that allows people to freely express their individuality and style regardless of stereotypes.

Overall, street style plays a huge role in contemporary fashion design. It stimulates the creative thinking of designers, brings fresh ideas and trends, and is an indicator of changing social and cultural realities. Street fashion proves that fashion actually starts on the streets and reflects the individuality of each person. In turn, designers take these ideas, develop them and pass them on in the form of progressive collections, creating fashion that truly speaks to our society.